Crafting Your Authentic Voice with AI: From Vision to Story with Gail Nott (Bonus: Epi. #227)

In this special guest episode, we welcome back Gail Nott — visibility coach, soulful strategist, and the founder of Impact Messaging.

Gail and I explore what it truly means to craft your authentic voice — not just as a brand, but as a living, evolving story.

Together, we dive into:

• ✨ How social media can both amplify and distort your message
• 🧠 Why personal voice and emotional storytelling resonate more than perfect branding
• 🎤 The power of voice memos, visioning exercises, and AI as a mirror (not a mask)
• 🔄 How to evolve your story over time — without losing your essence

This conversation is packed with warmth, laughter, and real-talk about the creative journey — including how Gail uses tools like ChatGPT and Claude to refine her message in alignment with her values.

📍 Whether you're feeling stuck, scattered, or simply ready to be seen — this episode will inspire you to get playful, grounded, and clear in how you show up.

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Transcript

[00:00:00] Welcome to the Amplify Authentically bonus series where we streamline with soul and amplify in alignment with your core values.

[00:00:09] Here you'll learn to navigate digital noise with mindfulness, not through hustle or hype, but through intention.

[00:00:16] Where strategy meets spirituality,

[00:00:18] and where tech tools like AI

[00:00:20] support your clarity, confidence, and content creation.

[00:00:24] I'm your host, Shilpa. 

[00:00:26] Your streamlined with Systems Gal

[00:00:28] here to share soulful AI tips and tools

[00:00:31] to help you build a business

[00:00:33] that honors your truth and supports your purpose.

[00:00:38] So let's dive in

[00:00:39] This month we're exploring

[00:00:41] Phase Two of the Omni Pivot Framework

[00:00:44] Craft with AI

[00:00:45] through a three part miniseries called

[00:00:47] Crafting Your Authentic Voice...

[00:00:49] each short episode under 11 minutes

[00:00:51] invites you to experiment with tools like ChatGPT, while tuning into what feels true, supporting you in shaping your [00:01:00] message, your tone, and your presence with more ease.

[00:01:03] This miniseries kicks off a multi-month journey

[00:01:06] where each month we explore new creative strategies, and soulful systems

[00:01:11] You'll also hear from spotlight guests who share how they

[00:01:14] co-create with AI in ways that feel human, heart led, and inspired...

[00:01:19] for deeper support, download this month's Craft with AI Starter Kit.

[00:01:22] It's free for

[00:01:24] Amplify Authentically Subscription Members

[00:01:27] Or available as a standalone digital bundle in my shop.

[00:01:30] Inside you'll find curated prompts, templates, and step-by-step tutorials

[00:01:34] to deepen your experience.

[00:01:36] And now as part of our month's Spotlight Guest Series,

[00:01:42] I'm thrilled to welcome back

[00:01:44] returning guests, Gail Knott,

[00:01:45] the founder of Impact Messaging Lab,

[00:01:48] where mission-driven thought leaders.

[00:01:51] craft values led content, and elevate their voice with purpose.

[00:01:55] We've partnered with Gail this season to feature her work and you'll find [00:02:00] more

[00:02:00] about her in Impact Messaging Lab program

[00:02:02] in the show notes.

[00:02:03] Let's drop into today's conversation.

[00:02:07] Shilpa: Welcome back Gail 

[00:02:09] Gail: Thanks for having me. 

[00:02:11] Shilpa: I'm excited to have you. We're kicking off the Craft with AI series as part of the Amplify Authentically with AI, and I'm excited to share your wisdom and knowledge and experience around writing as a solopreneur and also utilizing AI tools. Thank you. Yeah, I'm glad 

[00:02:31] Shilpa: to share what's been working for me.

[00:02:34] Shilpa: Share some ideas and hopefully people get something that can work. Excellent. 

[00:02:40] Shilpa: Now starting super high level, what does the word craft mean to you? I love that word because it 

[00:02:47] Gail: feels like playing that you start with an idea or seed and like I love Crafting Garage is my, my favorite craft, [00:03:00] so. Going through, um, ing and seeing an image that just sparks my imagination or just, I'm just attracted to it for some reason.

[00:03:09] Gail: And I like to tear images out of, uh, the paper that I'm, I'm working with. So being able to tear that out and I don't know exactly where it's going or what's gonna look like, I just, for some reason, expected this. So I love the idea of crafting your message or your writing because you've got an idea and it doesn't have to be.

[00:03:30] Gail: Affected yet, 

[00:03:32] Shilpa: but I like the way you talked about it in terms of the word playfulness or play. That is something that as we progress in our different stages of our life, often, whether it's personal or professional or both, we forget that we can infuse what we're doing or come at it with the attitude of play.

[00:03:57] Shilpa: They can shift our energy and how we're [00:04:00] approaching all things, including pivots. 

[00:04:04] Gail: Exactly. In business, sometimes we feel like we have to have everything done. Why? And I think. Part of that challenge is coming from social media influence, where we see these amazing professionals who seem to have it all put together, but we forget that it took them time to develop their programs too, or to develop their writing or develop their crap.

[00:04:29] Gail: And sometimes I'm even playing in public. So it was something to remember that we are to compare ourselves. We're comparing ourselves from our. We're doing our who we are from yesterday versus trying to compare our today to someone else's 20 year journey. 

[00:04:49] Shilpa: That is so beautifully put. It is. So I ironic that you should use the word compare because I woke up this morning and I have these mantras, mindset mantras, and [00:05:00] I refreshed them.

[00:05:01] Shilpa: And the other day I was refreshing my list and I'm like, um, you know, uh. The word compare was there and having the mindset that you don't need to be comparing yourself. And I had removed it and I thought, I'm over that one. And then I realized, oh no, I'm still stuck there. 'cause I can sometimes see myself going, I can see the gaps, but where are the wins?

[00:05:27] Shilpa: It's taking me so long. Where do I get there? I wanna make this pivot, but how do I make that pivot? And then I recognize that I'm comparing. Right, right. So when it comes to crafting, though, we are segueing into that conversation this month because we ended last month's series and amplify authentically with visualizing and storyboarding your future.

[00:05:58] Shilpa: And I [00:06:00] acknowledged that sometimes we wanna leap ahead. Too much, and it could be for all these different reasons. One, including the fact that we want to see it happen, we wanna actualize. Whereas as human beings, we want everything concrete. But what if we were to pause and first think about how does it make me feel?

[00:06:23] Shilpa: Even five years ago, if you and I had been asked certain questions about, if you were doing this in the future, how would you feel? I think the feeling would be great. It makes me excited. Makes me wanna get outta bed. I enjoy like maybe I was speaking for you, Gail, like I enjoy being around my daughter and spending time with her.

[00:06:42] Shilpa: For me spending so much time with my boy Omni. So having that as the exercise at the end of last month where we were just talking about visualizing, but really thinking in terms of the feeling it brings somatically for you [00:07:00] now. This month, how would you feel like we could take that leap to now craft that vision?

[00:07:07] Shilpa: And I like the suggestion you provided. Maybe you have other ones like that where you can even find a magazine and different pieces to now create that story. It's almost like a vision board, 

[00:07:20] Gail: right? So when creating a vision, I do of that. I love the visual elements. I also love creating a feeling. Hyper vision board, like how you mentioned that, like how do I wanna feel and envisioning all my senses.

[00:07:36] Gail: So if I am envisioning having this extra free time, having clients call me, having a book published so I can feel like the book in my hand, I can feel like I'm sitting down my favorite chair, relaxed reading the book with my daughter. Yeah. And. Neurolinguistic programming, NLP, which is [00:08:00] something I'm trained in, is one of our techniques for manifesting.

[00:08:03] Gail: I call it a time swish. So you think about something in the future, but then you bring it into the present. You can even bring it into the past, like it's already happened. So I can say, let's say five years from Emmanuel. It's about 2030, and I'm looking back and I am just like, I'm so appreciative of this journey we've been on.

[00:08:24] Gail: My daughter's now 11 years old, she's more independent, and I'm so thankful that I have that time to go on PIs with her to sit down and read books with her to be able to play on the beach. And when as I think about the beach, I can feel the sand between my toes. I could feel the water coming up and down.

[00:08:43] Gail: So visualization. It's more of all of our senses, so we could do that revision board. I know some people who did this with their vision boards now that we've got computers and stuff, and you could make it on camera and add music and make it like stretch, [00:09:00] a sniff, but some brain. So it corporates elements that really speak to you as you craft that vision.

[00:09:09] Shilpa: Oh, I love hearing that. We might have to do a vision board exercise. In December, you and I just to kind of, oh, that'd be fun. Great. But you went from unveiling. Echoing what you're really thinking and feeling with. Mm-hmm. Without inhibitions, without the tools getting in the way. Right now, we're giving tools.

[00:09:27] Shilpa: We're giving you the systems between the two of us, and then you also have, let's talk about this today, the community, which is the heart of all of it. 

[00:09:36] Gail: Yes. I think that's really important. I saw someone's post about how hearing isn't meant to be done alone, and I think that's true for a lot of things. You know, we Bread and community, because we talked about this before, being solo premier.

[00:09:50] Gail: I mean, technically I'm business partners with my husband, but we do different things, so we're often alone in the. But it's kind of isolating, especially if you [00:10:00] work from home and like for myself, I spent a lot of time at home with my daughter. It gets emotionally, but to be able to name community with other like-minded business owners with similar values and you could ask for ideals and feedback, particularly in a safe environment where you feel like I can be open their ville and people will support me in that way.

[00:10:22] Gail: It's so important in our growth. 

[00:10:25] Shilpa: Yes, absolutely. And the growth part. Often we do forget, I can speak for myself, that I get so in my head and stuck in that analysis paralysis mode that I may not realize that sometimes it just takes a matter of just echoing something out. Mm-hmm. And some kind of feedback, which interestingly enough, and this is what we talked about in our last podcast together, it can start with something as simple as ai.

[00:10:54] Shilpa: I know it's not human, it's not a community, but it does give you astounding board. [00:11:00] And then you can take that, those permutations of different things you've reflected on and then take that into a community. So in this craft phase, we basically allow you to learn different AI tools and systems that allow you to.

[00:11:21] Shilpa: Make those micro pivots, so to speak in life, whether it's a personal pivot or professional, that all of it really starts with reflection. And a huge part of what we do, especially as a business owner and even in personal life, is we communicate and sometimes those tools that are there help you become better communicators.

[00:11:48] Shilpa: Right? 

[00:11:49] Gail: Yeah. I. I found AI being so useful as being someone who is very divergent. And it's a popular tool to use in the neurodivergent community, [00:12:00] so A DHD, autism and other aspects of neuro emergency. 'cause sometimes we get so many ideas, it's challenging to get clarity around that. Or some of us are doing vision thinkers, but we don't necessarily see, okay, what's the next step by step or, I know that sometimes I get very bullet point ish.

[00:12:23] Gail: And I've never not noticed that, or I didn't put my stories in there. Or maybe that isn't emotionally connecting for people. So by using the tools, you're able to be able to communicate more clearly and then be able to communicate effectively to the right people, which I know that you, you support people with that we're creating the ideal avatar as well.

[00:12:46] Gail: Yes, 

[00:12:46] Shilpa: absolutely. And that's another aspect of a lot of this is that. As we fine tune what our message is and craft our message, this comes down further in the line if, but [00:13:00] again, it happens at a professional level or personal or both, is that you resonate with different types of avatars, so to speak, right?

[00:13:08] Shilpa: Parts of personalities like you and I synced up really well and it is probably if you were to kind of deconstructed, we might be certain kind of avatars that. We are like mirroring each other or congruent to each other's personalities. So I mentioned this, I'm glad you mentioned, is that in this evolution of crafting, what comes beyond that, the set of skill sets that we can offer so that you can develop those skills to know that, who do I need to speak to?

[00:13:39] Shilpa: Which avatars do I need to speak to? Right. So this month we're diving deeper into chat, GPT. We started to talk about that with voice mode in my unveil with AI series. And now we take that information, go deeper in the series of courses that I'll be [00:14:00] releasing this month. And I'd love to hear your thoughts around having AI as a tool that you train so that understand not only your voice, but then you could start hearing.

[00:14:13] Shilpa: Other people's voices and seeing how it affects you. Um, 

[00:14:19] Gail: yeah, you can definitely put in writers you admire or speakers you admire and use it as a way to dissect or deconstruct whether something that they're doing you. A similar process to if you've ever taken like a literature course or a poetry course, you read other people's work and your professor, your teacher, why you kind of break it down to, okay, what's the sound and the, or the sonic to what's the pattern?

[00:14:52] Gail: And now you have this AI tool so you can plug and claim. Take it down for you of like what they tend to do, [00:15:00] and you can use that as a model thing. You don't necessarily want to copy it, but you can use it as a model of you are talking about this way that I'm gonna attracted it to, I can't put my finger on, so maybe you'll use AI ize it, and then I can say, oh, I see what they're doing.

[00:15:17] Gail: In every story or every video or every article, they'll put in a personal story of this transformation, for example. Maybe that's not something I've been doing, so I can use that as an example. Or they have written words that's more factual than I usually naturally speak to. So it gives you an opportunity to try on this other voice without having to commit to it completely.

[00:15:44] Gail: But you can learn a lot. Similar too, with artists do this all the time, is they will copy another volume word. To learn what they're doing, but we don't have to necessarily break it down line by line. Now we can lose a ride to make this process faster. 

[00:15:58] Shilpa: Yes. I was going to [00:16:00] share that when we do that process of reflection in writing, multiple things come out of it.

[00:16:07] Shilpa: One of them is, like you were saying, we start understanding that. We start inquiring. We're like, why is it that that person's writing really speaks to me? So I started realizing, well, wait a minute, this is how I write. I don't think everyone paused long enough in their adult life 'cause we get so busy with work and other details.

[00:16:30] Shilpa: To then go back to what we might've done in college, which is look at our writing and think about what is my style, what is my voice? You know for sure that when I started really. Using AI more deeper for copy and then more longer form writing. I started to realize, I don't think I have one basic style of writing.

[00:16:53] Shilpa: Sometimes I feel like I'm poetic. Sometimes I'm very analytical and just bullet points like you were describing. [00:17:00] The beauty of all of that though is that we can change, we can evolve, we can refine how we write and how we speak.

[00:17:10] Gail: And in social media, which is the world I'm working in, you want, but because the factuals, the how-tos, the step by steps that attracts people to you, but the emotional type of writing.

[00:17:24] Gail: Have people really connect with you and want to stare, following and grow for the next level. But first they have to know, you know what you're doing stuff. And then, but also attracted to emotional. 

[00:17:39] Shilpa: Yes, yes. The other day, just a little bit of a like anecdote that I could just throw in is I received some newsletter from someone I follow.

[00:17:48] Shilpa: You probably know of him, Seth Godin. I am very fond of his writing style and his writing style is, um, I think it's very brief [00:18:00] and there's a lot of beauty brevity, but there's something that I've always loved about brevity and it may not be as poetic, which I also appreciate in the right situations, but he came out with this tool, um, called Mentor Prompts, and it helps you get unstuck.

[00:18:20] Shilpa: Different areas. So I feel like that's analogous to how you and I are approaching not only the AI tools, but also the community, that it is a way to get unstuck. Right. So, thank you GAILs. Um, I really do appreciate a lot of your insights. Now, next month we'll be going deeper into Claude and other layers of tools.

[00:18:49] Shilpa: Maybe you could part ways today with any wisdom you have about why it's to even expand beyond chat GPT. 

[00:18:59] Gail: [00:19:00] There are bena tours in chat. I'm struggling with chat, GPT and I did get it to a point where it did write like, um, yeah, I trained them well and then chaos. I try cloud and I'm hooked. I mean, it's not just the, the writing instead, but even the format of it.

[00:19:21] Gail: I was probably delivering it to you. It fire you step by step. Here's what I'm doing now and I absolutely love that. So you don't have to guess what's going on. And I'm not sure if Chat GPT does this. I honestly rarely use chat GPT Milk. . But I think Claude sometimes will give you, um, what they call it, citation links sometimes if you're using it for search, but it was another tool that probably does it better.

[00:19:47] Gail: But yeah, I'm really happy with Claude. I, I signed up for the Pro so they would have all the features. I was about to cancel it and try something else, but I realized, nope, I like [00:20:00] Claude, 

[00:20:01] Shilpa: I've, I've heard the same things. And from Seth and his writing as well. So yeah, next month we'll go deeper into that and layer in other techniques and mindset tools to evolve as someone who is pivoting or transitioning personally or professionally.

[00:20:19] Shilpa: And particularly zoom in on how it helps us solopreneurs do what we do. Yeah, definitely. Well, thank you Gail until next month. Have a great day.